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My 2016: A year in preview(0)

January 5, 2016

That’s it. We’re now into the downslide of this decade, heading screaming toward 2020. No brakes. No helmet. And certainly no idea as to what’s coming a little further down the hill. But hey, with predictions articles all the rage the last month (I got my first technology predictions pitch right after U.S. Thanksgiving), I’ll join in… Read More ›

My 2015: A year in review

We’re now a few days into 2016 and I’ve already managed to shift my brain into writing the correct year on my cheques. I’m going to take that as a sign of good things to come for this year. If I had one wish to make for 2016, though, it would be that it is a hell… Read More ›

Finally switching the theme up a bit

Ever since I ran into some issues, I’ve been using a standard WordPress theme, but starting today, I’ve switched over to Mimbo Plus (honestly, it’s the same theme I’m using over at Beer In Canada). I’ll need to tweak things a little bit, but I think it’s already looking better than the crummy Twenty Fifteen… Read More ›

Keep it simple, stupid! Choosing your social media marketing outlets

As mentioned in my last blog on social media marketing, there are a plethora of social media platforms out there. Some, like Facebook and Twitter, are quite well-known. Others, like Keek and BizSugar, you may have never heard of. The selection of social media platforms in which to market yourself, your products and services, and… Read More ›

Introduction to social media engagement (revisited)

A couple of years ago, I began to write about social media marketing. Since the complete reboot of my site, I haven’t come back to that topic. So let’s revisit the key concepts around social media marketing. Despite the proliferation of social media in all its forms, the concept still seems lost on a large… Read More ›